Digital marketing · Cairo, Egypt

We work with ten clients.
That is the point.

Masaar Media is a digital marketing agency in Cairo. We take a deliberately small roster so that every brand we work with gets strategy, creative production, publishing and reporting from the same team — not from a queue.

Talk to us What we do

What we do

Four services, run together rather than sold separately. Most clients use all four; each one is stronger for the others existing.

Organic social

Monthly content calendars, copy in Arabic and English, and a publishing schedule that actually gets posted — every slot planned, approved and logged.

Creative production

Product photography direction, short-form vertical video, static and motion assets built for the feed they will run in rather than resized into it.

Paid media buying

Meta campaign structure, audience and creative testing, and budget management. Ad spend is passed through at cost — we never mark it up.

Measurement & reporting

Tracking set up properly, a monthly read on what moved and what did not, and a written recommendation for the next cycle.

How an engagement runs

The same four stages every month, so a client always knows where their content is.

01

Discover

Brand audit, competitive read, and an agreed content architecture before anything is produced.

02

Build

Calendar, copy and assets produced for the full cycle and sent to the brand owner for approval.

03

Publish

Approved content is scheduled and posted to the brand’s own accounts through our publishing platform.

04

Measure

Performance reviewed against the cycle’s goals, with the next cycle planned off what the data showed.

Sectors we work in

We keep to categories we understand well enough to have an opinion about.

Tourism Real Estate E-Commerce Medical

Our publishing platform

Masaar Publisher is the in-house scheduling and publishing system we use to post approved content to our clients’ own social accounts. Clients connect their accounts once, through each network’s standard authorisation flow, and can revoke that access at any time.

How the platform works

Start a conversation

Tell us about the brand and what you are trying to move. If we are not the right fit we will say so.

hello@masaar-media.com

Contact Masaar Media